Released on: September 23, 2008, 5:10 am

Press Release Author: Mark Alan Effinger

Industry: Advertising

Press Release Summary: Driving a company to the top of Google search results means
finding low-cost, high-response keywords that enhance online marketing efforts.
Software from ThoughtOffice offers an affordable, highly creative answer that helps
users locate over 7,600,000 possible keywords and key-phrases, resulting in low
cost-per-click and high value for web marketers and client companies.

Press Release Body: Portland, OR September 22, 2008 -- One of the highest-profile
subjects on the Internet this year has been an important facet of online marketing:
Search Engine Optimization (SEO). A successful SEO effort can dramatically increase
both visitor traffic and conversion rates. But optimizing a web site for Google and
other search engines requires the crafting of attention-getting copy, and finding
keywords that will place a web site firmly ahead of its competitors. ThoughtOffice
Corporation's linguistic experts have developed a sub-$200 program called PR|Pro
that helps users find or create over seven million possible words or phrases. The
result is typically lower cost-per-click and higher value for web marketers and
their clients companies. The software also includes six key Idea Development Modules
that help users develop SEO programs, advertising campaigns, and marketing plans
quickly and efficiently.

"Since 1991, we've been developing these tools to address every key area of
marketing, sales and promotion, and more recently, Search Engine Optimization," says
ThoughtOffice CEO Mark Alan Effinger. "The software's embedded word-association
engine provides a massive number of responses, generated from your single entry.
Depending on the number and type of words in your search terms, your results may
include hundreds of keywords and search terms that Google, Yahoo, MSN, and AOL love,
but perhaps you've missed or ignored them because of their peripheral relationship
to your business. That's easy money on the table, in the search engine world."

SEO (short for Search Engine Optimization), is an term used by online marketers,
describing the process of "perfecting" the content of web pages and advertising to
yield best results from the various search engines such as Google, Yahoo, MSN, Ask,
and AOL. In the case of ThoughtOffice PR|Pro, its patented word and phrase
association engine helps users to find popular keyphrases and keywords, and save
them for quick reference later. PR|Pro also features keyword-tagged image searches,
prompting the user to create even more keywords based upon the resulting images. The
software also features an expandable architecture that can address other specialized
tasks, such as product development or screenwriting.

"We've also taken into account that our users may be either experts in the field, or
first-time marketers, so we've created comprehensive Idea Development Modules with
input from PhDs, MBAs, and Fortune 500 executives with decades of business
experience," mentions David Lockman, Product Specialist for ThoughtOffice
Corporation. "The program lets users open a Module and tap the minds of dozens of
experts in fields as diverse as Marketing, Advertising, Copy Writing, or Web Site
Evaluation. You have instant access to their expertise, as they ask hundreds of
questions that focus your promotional concepts, setting you on a fast-track path to
revenue."

One example of the power of the word-association engine is searching for terms
related to the word "Red". With PR|Pro, users instantly found hundreds of references
to "Red", including Claret, Ferrari, Communist, and Tomato. Depending on the web
site's type or category, any one of the terms above might bring low-cost,
high-conversion traffic. This typically means visitors click through to the site
because they searched for that specific term, and then took action or purchased
because the web site "spoke to them" with familiar phrases (keywords) or
colloquialisms that resonated with the visitor.

Starting at only $147.00, ThoughtOffice PR|Pro is available for Windows XP, Vista,
and Macintosh OS X. The suite includes the core ThoughtOffice program, plus six
expansion modules for Public Relations, Creative Writing, Advertising, Marketing,
Public Speaking, and Evaluation of a broad-spectrum of issues or situations.

PR|Pro also includes a free media broadcast package (value up to $499) provided by
RichContent, a leading online media submission portal. Users of the RichContent
package quickly and inexpensively double their visibility and placement on Search
Engine Result Pages (SERP).

About ThoughtOffice
ThoughtOffice Corporation is a technology and software development company
headquartered in Vancouver, WA. Founded in 2005, the company provides solutions for
individuals and corporations seeking to generate effective, creative ideas &
innovations quickly and efficiently. Their products are used by most of the Global
5000, NASA, Homeland Security, hundreds of advertising agencies, Inc. 500 firms, and
consulting organizations. The company can be reached at 360-609-9272 or at
http://www.thoughtoffice.com.
Press Release Submission By PressReleasePoint(http://www.pressreleasepoint.com)

Web Site: http://www.thoughtoffice.com

Contact Details: Mark Alan Effinger
ThoughtOffice
815 E 20th Street
Vancouver, WA 98663
360.609.9272
info@thoughtoffice.com
http://www.thoughtoffice.com